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	<title>93South - Thoughts on New England Web 2.0 &#187; Marlborough</title>
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		<title>Google to Launch Affiliate Program</title>
		<link>http://www.93south.net/blog/google-to-launch-affiliate-program/</link>
		<comments>http://www.93south.net/blog/google-to-launch-affiliate-program/#comments</comments>
		<pubDate>Wed, 21 Jun 2006 17:27:10 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Marlborough]]></category>
		<category><![CDATA[Rumor Mill]]></category>

		<guid isPermaLink="false">http://www.93south.net/?p=17</guid>
		<description><![CDATA[I just heard a rumor that Google is testing a CPA or Cost-Per-Action model through it&#8217;s AdSense program which is currently Cost-Per-Click. Publishers would place banner or text ads on their websites and only get paid when the users completes a desired action on the other website (fill out a lead form, purchase a product, [...]


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			<content:encoded><![CDATA[<p>I just heard a rumor that Google is testing a CPA or Cost-Per-Action model through it&#8217;s AdSense program which is currently Cost-Per-Click. Publishers would place banner or text ads on their websites and only get paid when the users completes a desired action on the other website (fill out a lead form, purchase a product, etc.).</p>
<p>This is a big development for the affiliate world and could spell issues for our local Marlborough, MA based <a href="http://www.cj.com/" target="_blank">Commision Junction</a> (BeFree) and other affiliate networks like ValueClick. For example, on some of my other ad supported sites and B2B clients sites, I would 100% look into this program as both a revenue source (ad supported) and lead generation source (b2b).</p>
<p>Google has such a strong customer base with the AdSense program that it would be hard to think that it would not be a big hit.</p>
<p>If anyone that has received the email, please let me know!</p>
<p><strong>Found It! &#8211; Related</strong>:</p>
<p><a href="http://internet.seekingalpha.com/article/12363" target="_blank">Probably Where The Person Who Told me Heard it From &#8211; David Jackson&#8217;s SeekingAlpha Blog</a></p>
<p>Or just check the search on <a href="http://www.technorati.com/search/http://internet.seekingalpha.com/article/12363" target="_blank">Technorati</a></p>
<p><a href="http://internet.seekingalpha.com/article/12363" target="_blank"><br />
</a></p>
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